Market for children's products is on the rise

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Growing health awareness, time constraints and the ensuing demand for functional and convenience foods has and will continue to drive growth and development of the kids’ food and beverage market, pushing total sales to nearly $90 billion in 2015, reports San Jose, Calif.-based Global Industry Analysts in their latest publication, “Kids’ Food and Beverages: A Global Strategic Business Report.”

Despite the recent economic downturn, “kids’ food and beverages have remained largely shielded from the recessionary blues,” the authors emphasize.


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